Whether you are a health and wellness coach, nutritionist, or yoga workshop facilitator, developing business skills is a very important part of succeeding. This is also something that is typically glossed over in even the most prestigious health practitioner programs. Check out these 5 resources every wellness entrepreneur needs. These are just a few of the tools and resources offered in the COPIA Health Mentoring and Leadership Program, a six-month program for wellness entrepreneurs to develop sustainable programs, build increased leadership capacity, and generate social impact.
Low Cost Business Mentoring and Legal Advice
You can attend low cost workshops at the SBA Entrepreneur Center. The U.S. Small Business Administration delivers loans, loan guarantees, contracts, counseling sessions and other forms of assistance to small businesses. Check out the Small Business Administration’s listing of workshops. You can also register for free business mentoring and low cost training designed for aspiring and existing business owners at SCORE. While not overarchingly excited about legal structures, wellness entrepreneurs need to comply with legal requirements. Though legal advice can often be very expensive, the Lawyers Committee for Civil Rights offers free legal advisors for entrepreneurs in the Bay area.
Financial Organization and Savings
EARN is the nation's leading microsavings provider. EARN provides the tools for working people to learn how to regularly set aside savings. As an entrepreneur, you will also need organizational tools for your finances, such as Quickbooks, Mint, and Freshbooks.
Personalized Business Modeling
Many business strategy methodologies are impersonal and bland. Business Model You is a great workbook for conceptualizing your strategic planning and organization. Although many wellness entrepreneurs love to say “my wellness services are for everyone”, it is extremely important to know your target audience. Use this worksheet to define your optimal client.
Automated Scheduling and Reminders
Wellness entrepreneurs often spend a significant amount of time with business administration. Using online tools for scheduling clients that syncs with your calendar, such as Calendly, is a great way to save lots of (unpaid) time. Sign up for Mailchimp, an email marketing service provider, allowing you to send automated emails based on customer behavior and preferences, and get reports about how your emails are performing.
Social Media Savvy
Use a social media manager and scheduling tool, such as Hootsuite to schedule content for facebook, twitter, instagram, etc. can save a lot of time and keep your content fresh without you needing to be on social media continuously. Consider using free online infographic tools such as canva, to make interesting social media content.
The COPIA Health Mentoring and Leadership Program is a six-month program for wellness entrepreneurs to develop sustainable programs, build increased leadership capacity, and generate social impact. The next round begins January 2016.